AI Insights · Timothy · July 2022
Top 5 Beauty Retail Apps Performance in Saudi Arabia Q2 2022
In Q2 2022, the top beauty retail apps in Saudi Arabia saw varied trends in downloads and active users. Detailed insights are available from Sensor Tower.
The second quarter of 2022 showcased interesting trends for the top beauty retail apps on a unified platform in Saudi Arabia. Here’s a closer look at the performance of the leading five applications, based on data from Sensor Tower.
Nice one | نايس ون experienced fluctuating weekly downloads throughout the quarter, peaking at approximately 47K in mid-April. Weekly downloads then saw a decline, stabilizing around 24K by the end of June. The app also maintained a strong user base, with weekly active users ranging from 111K to 173K.
Cvaley | سي فالي showed significant variance in weekly downloads, with the highest number of 71K in early April. Afterward, a notable drop was observed, concluding the quarter with around 19K downloads. Weekly active users mirrored this trend, starting strong at 98K and ending with 75K.
Sephora KSA: Beauty, Makeup saw a steady increase in weekly downloads, reaching a peak of 23K in late April. Post-April, downloads stabilized around 9K. The app's weekly active users followed a similar path, peaking at 46K and maintaining around 33K towards the quarter's end.
باث&بودي وركس maintained a steady download rate with a notable peak of 17K in late June. Weekly active users showed a consistent increase, starting at 41K and peaking at 47K towards the end of the quarter.
همسة ألماس had a significant spike in downloads at the end of June, reaching nearly 34K. Weekly active users demonstrated a similar trend, increasing from 69K to 74K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
